Plastic Surgery Marketing
Fill your OR schedule with paying patients
We built a Google Ads program for a plastic surgery practice from scratch. In 29 months, it generated $9.03M in revenue at a 29:1 return on ad spend. The surgeon’s biggest problem now? Managing the waitlist.
Book your strategy call
Every call ends with actionable insights you can use, whether we work together or not.
You’re spending money on marketing. You’re not sure it’s working.
You’ve tried agencies, maybe tried running ads yourself. The reports look busy, but the OR schedule doesn’t reflect it. If any of this sounds familiar, you’re not the first plastic surgeon to feel it:
No way to prove ROI: You’re spending thousands a month on marketing, and the honest answer to “is it working?” is “I think so.”
Your competitors show up first: When a patient searches for a procedure you perform, the practice that shows up at the top gets the call. Right now, that’s not you.
Feast or famine, month after month: No consistency, no predictability. One week, the OR is packed. Next week, you’re wondering where everyone went.
Google Ads management built around results
When someone searches ‘breast augmentation near me,’ they’re not scrolling. They’ve already decided they want the procedure, and they’re looking for the right surgeon. Social media is a billboard. You’re hoping the right person drives by. Google Ads puts you in front of patients the moment they’re searching for what you do.
We specialize in Google Ads for plastic surgery practices. We know which procedures convert, which keywords waste budget, and how to stay compliant. This isn’t a side project for us.
Every lead is tracked from the click to the consultation to the revenue, not just form fills and phone calls. You see exactly which ads are putting patients in the OR.
We’re in your account daily, not just when something breaks, adjusting bids, cutting waste, and improving performance over time.
Full-service Google Ads
Everything you need from day one
Strategy and campaign build in month one.
Daily monitoring and ongoing optimization.
Conversion tracking set up properly before a single dollar is spent.
A landing page, if you need one.
Direct access to the people calling the shots.
No account managers, no runaround.
Results that speak for themselves. Not vanity metrics.
We don’t report on impressions and click-through rates. When we report on campaign performance, we focus on the numbers that matter: cost per lead, cost per acquisition, return on ad spend, and revenue. These are real results from real campaigns for high-ticket service businesses like yours.
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Return on ad spend
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Reduction in cost per acquisition
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Revenue generated for clients
Client Case Study
From zero plastic surgery marketing to a 6-week waitlist
A board-certified plastic surgeon in Southwest Florida came to us with no Google Ads and an unpredictable OR schedule. We launched Google Ads. Leads started coming in the first week. As volume grew, we added CRM and automation to handle follow-up. Every lead got a response in minutes instead of days. The conversion rate went from industry average to nearly double it.
Metric
Result
Return on Ad Spend
29:1
Total Leads Generated
4,300+
Booked Consultations
1,496
Won Patients
790
Cost Per Lead
$84 (vs ~$120 industry avg)
Consult-to-Patient Rate
44% (vs ~27% industry avg)
Ad Spend Growth
$4K/quarter → $55K/quarter
← Scroll to see results →
Individual results vary. Full disclaimer.
“Before Kinetic3, I was throwing money at Google Ads and praying something would stick. My OR schedule was unpredictable, and I was losing sleep wondering where my next patients would come from. In less than two years, Kinetic3 completely transformed my practice into a patient-generation machine. Now my biggest problem is managing the waitlist.”
Dr. Marc Schneider
Schneider Centre for Plastic Surgery
Why work with us
Marketing that’s built different
Big agencies bury you in layers of account managers. Freelancers disappear when things get hard. Kinetic3 is founder-led, high-touch, and built for businesses where a single new patient can cover the entire marketing investment.
Lean team, real accountability
Small enough to care, skilled enough to deliver. Every client gets direct access to the people calling the shots.
Built for plastic surgery economics
We know what a single procedure is worth to your bottom line. Specialists, not generalists.
Month-to-month. No contracts.
Stay because it’s working, not because you’re locked in. No setup fees, no cancellation penalties.
Radical transparency
You own your accounts, your data, and everything we build. If we can’t own it, we can’t fix it.
Questions we hear from every surgeon before they start
Common questions about our Google Ads management services.
What kind of results can I expect from plastic surgery marketing?
A plastic surgery client generated a 29:1 return on ad spend over 29 months, with a 44% consultation-to-patient conversion rate and 790 paying patients. Your numbers will depend on your market, competition, and current setup. On your strategy call, we’ll walk through what’s realistic for your practice based on your specific situation and goals.
How much does Google Ads management cost?
Google Ads management starts at $2,000 per month plus 12% of your ad spend, with a minimum ad spend of $3,000 per month. That includes strategy, campaign builds, weekly optimization, conversion tracking, and a dedicated landing page, if needed. There are no setup fees and no long-term contracts. You stay because it’s working, not because you’re locked in.
How fast will I see results?
Google Ads can start driving leads within the first week of going live. Meaningful optimization takes 60 to 90 days as we gather conversion data and refine targeting. The practices that see the best long-term results give us the data and the time to do this right.
What if I already have an agency, or I’m running ads myself?
That’s fine. A lot of our clients come to us after working with another agency that couldn’t prove results, or after trying to manage campaigns themselves and hitting a wall. On the strategy call, we’ll look at what you have, what’s working, what’s not, and whether there’s an opportunity to improve. No pressure, no pitch. If what you have is working, we’ll tell you.
Do I own my ad account and data?
Yes. Always. Your Google Ads account, your data, your landing pages, your CRM, everything we build is yours. If you ever decide to leave, you take it all with you. That’s not negotiable.
Do you offer anything beyond Google Ads?
Yes. We also offer Local SEO, website design and development, and CRM / automation implementation. They’re separate services with separate pricing. Most practices start with Google Ads or website design and development, then layer in additional services as they grow. The practice in our case study started with a website, then ads, and then added CRM and automation when lead volume outpaced their follow-up process. We’ll talk through what makes sense for your practice on the strategy call.
Ready to fill your OR schedule?
We partner with plastic surgery practices that have moved past the DIY phase and are ready to invest in marketing that compounds. If that sounds like you, book a strategy call. We’ll dig into what’s working, what’s not, and where the real growth opportunities are. Straight conversation, no pitch deck.
Every strategy call ends with actionable insights you can use, whether we work together or not.
